Bridging the gap
between your team
and your target market.
Marketing Solutions So You Can Stay Focused On Your Critical Path
At Pikor Consulting, we understand the intense workload it takes to bring a medical device through commercialization and beyond. With over 11 years of experience building medical device marketing programs from the ground up, Pikor Consulting is your resource for additional marketing support when you need it.
Strategic Marketing Initiatives Scaled For Your Business Needs
Research
Brand Positioning
Marketing Strategy
Work
Frequently Asked Questions
Why choose Pikor Consulting?
Pikor Consulting doesn’t have the overhead costs that many larger marketing agencies have, and therefore we pass those cost savings on to you. There is no requirement for a long-term contract, and we can work at an hourly rate or on a project-by-project basis.
Our product is years away from commercialization. Why should we start investing in marketing activities?
Early marketing initiatives such as market research may have an impact on product design, potentially impacting the critical path if executed too late. Early market research can provide you with critical information which supports the eventual success of the product post-commercialization, which is imperative for attracting potential investors.
Why should we invest so early in marketing if the FDA prohibits pre-market advertising?
There are a number of marketing initiatives that can be executed despite not having FDA approval or clearance. For example, recruiting KOLs to present clinical data at scientific conferences builds brand awareness prior to commercialization. Articles published in peer-reviewed or trade publications can attract investors, helping to support the company from one funding round to the next.
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Pikor Consulting, LLC
51 Pleasant St # 1032 | Malden, MA 02148
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